Water wars, food shortages create urgent need for new, demand-led approach

Companies and investors need to refocus on demand as the key driver for revenue and profit growth.  Supply-driven business models are no longer sufficient. ‘How do we do this?”  is the key question, as I discuss in this short video interview with ICIS deputy news editor, Tom Brown: The key is to focus on critical […]

Water wars, food shortages create urgent need for new, demand-led approach Read More